Brad Williams

Vice President, Meetings & Events

Brad has over 20 years experience in the meeting & incentive travel industry having started in 1988 as a Trip Director for BI. After several years of traveling the world and seeing travel programs from the perspective of the winner and attendee, he settled into a role as Director of Meeting Services. In 1997 he became Vice President for Northwestern Incentive Services, overseeing the operations of the company, including program design, management, air transportation and on-site operations. Brad joined MotivAction in February 2008 as Vice President, Travel and has overall responsibility for all aspects of the Travel division.

Brad has degrees in Accounting, International Business and French and is a CPA. He serves on a number of meeting & incentive industry advisory boards.