Tonight, tomorrow, and Saturday some of the highest paid executives in the world will agonize over the potential impact of adding a few key players to their roster. They will sift through tremendous amounts of data. They will rely on the advice of the brightest minds in their industry. They will use their instinct and they will use their gut to assemble what they believe is the future of their organization.
The results of this draft will play out over the coming weeks, months, and pending NFL season. There will be wins, there will be losses, and there will be a balance sheet measuring the health and profitability of each and every one of the 32 NFL teams.
This past Tuesday in Washington, DC a group of 12 executives and senior sales leaders in a global information technology firm gathered in a draft room of their own. Using prior year sales numbers, forecasts and pipelines, and their intuition and gut they drafted an Ultimate Sales Team.
For the next seven months these leaders will view sales performance in a way they never imagined. They will compete in monthly head-to-head matchups. They will win and lose based on the real world performance of their sales team. They will add players, they will trade players, and they will drop players. There will be a champion.
For these executives and sales leaders this is more than a game. This is about answering questions.
- How do I grow sales?
- How do I monitor sales?
- How do I add excitement to the sales process?
MotivAction answers these questions utilizing existing sales performance data and the elements of game design.
The patent pending Ultimate Sales League is designed to bring visibility, excitement, and focus to sales performance while driving bottom line results.
- Visibility: Centralized performance stats, analytic tools, message boards, and instant updates drive engagement, pique curiosity, and keep you coming back for more.
- Excitement: Salespeople want to shine when they know everyone is watching, and this creates that dynamic every day… afterall, what salesperson doesn’t want to be the star of the President’s fantasy team?
- Results: The payoff is increased revenue, and a more sales-focused culture throughout the organization.
The Ultimate Sales League isn’t just for executives, it is designed for the entire organization. Top performing companies understand that a direct link exists between the engagement of their employees and the financial success of their company. In fact Gallup has estimated that disengaged employees cost the U.S. economy as much as $350 billion every year. How much are disengaged employees costing your company? What can you do about it?
Imagine if your entire organization was behind your sales efforts. Imagine what it would feel like for your employees if they had visibility into the performance of your sales team. Imagine a culture where employees are proactive in their effort to assist sales in closing business. This is the dynamic that the Ultimate Sale League creates.
Ultimate Sales League leverages technology, the refinement of gamification, and the momentum of fantasy sports to create a workplace where employee engagement drives sales performance.
The impact of gamification and fantasy sports in North America is staggering. Bringing gamification into the workplace has been shown to improve sales between 8% and 12% as reported by LiveOps.
- • 32 million people in the U.S. and Canada play fantasy sports
- • Participation has grown over 60% the past four years
- • Fantasy Sports have a $4–$5 Billion annual economic impact
- • Women (25%) are the fastest growing demographic in fantasy sports
Adopting Ultimate Sales League for your business will help you tap into a formula that is simple, social, and fun. You will experience the benefits of gamification: hiring the best talent, creating community, providing visibility, and adding energy to your workforce.
The season begins now. Contact MotivAction to get in the game. bballin@motivaction.com