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Perk up.

Sales activity increased 38% for 160,000 agents with the right incentives and communication.

Client Objectives

  • Maximize the performance and production of over 160,000 independent life insurance agents
  • Outshine competitive programs
  • Continually stretch agent performance

Strategies

  • Reward agents for tiered incremental business production
  • Appeal to all agents regardless of previous production
  • Offer incentive awards that far exceed traditional selections
  • Offer bonus opportunities to motivate agents to achieve higher levels of production

MotivAction Solutions

  • “Producer Perks” are earned monthly based on Combined Production Credits
  • Bonus perks are earned for first time sales to draw new agents into the program
  • Perks are redeemable for merchandise, travel and special shopping benefits via a custom awards catalog which includes the option for participants to book air travel online using Perks

Results

  • Client has experienced exceptional revenue growth since the inception of the program over 15 years ago
  • Program data shows a growth of 32 to 38% in agent earning activity (correlating to increased premium production)
Want to learn more? Contact MotivAction

MotivAction Case Studies

Sales Incentive - Financial Services Producer Perks - Sales activity increased 38% for 160,000 agents with the right incentives and communication.

Sales Incentive - Telecommunications Call Center Rewards - Call Center effectiveness increased 50% because of strong reward choices.

Sales Incentives - Driving Call Center Performance - Incentive program designed to engage managers and agents results in an increase of $200,000 in top line sales revenue.

Sales Incentives - Incentives Appeal to the Masses - Sales incentives increased preference 80% and built advocacy for client products early in professional career.

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