Our client’s goal was to increase sales of a bundled multi-brand package of technology products events, training and communications.
MotivAction created a joint three-brand incentive program and recognition event in New York City to motivate collaborative solution-based training and team selling of a specific line of products. The program targeted approximately 600 direct and indirect sales representatives and focused on increasing product knowledge and improving collaborative selling strategies among three distinct client sales teams.
BY THE NUMBERS
MotivAction created a unique Incentive Travel program that delivered:
- Strongest sales results in five quarters
- 200% increase in sales engagement above forecasted goals
- 5% year-over-year growth in commercial PC segment growth
- 10% net new customer wins
“This program significantly impacted our first half results!”